Honda to launch Crosstour

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Posted 02 November 2009 - 10:07 PM

Honda to launch Crosstour

That light at the end of the tunnel could be Honda's new crossover.

After surviving an extremely tough auto sales market in 2009, Honda Motor Co. will end the year with the introduction of the 2010 Honda Accord Crosstour, which will hit dealerships in the coming weeks.

Through September, overall automotive sales have dropped 27.4 percent, while Honda's sales have fallen 25.1 percent, according to Autodata Corp.

"The worst is behind us," said Honda's John Mendel, vice president of automobile operations of America Honda Motor Co., in October during the media launch of the Crosstour.

The Crosstour, a low-slung crossover that shares 60 percent of its parts with the popular Accord sedan, is aimed at young consumers starting families, and empty nesters who have downsized their automotive needs, said Lee DaSilva, senior product planner for the Accord Crosstour.

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